About
With over a decade of experience as a Designer and Art Director, I specialize in building cohesive brand identities that do more than just look good—they drive tangible business results. As the founder of Curbside Branding & Design, my approach centers on creating scalable visual systems that grow alongside your company.
I thrive at the intersection of strategic thinking and creative execution, specializing in sports branding, identity systems, and high-impact marketing collateral. My goal is to transform complex brand challenges into streamlined, professional solutions that enhance client value and establish a lasting market presence.
Education
2015
Old Dominion University, Norfolk VA
Core Competencies
Design Leadership: Brand Strategy, Scalable Design Systems, Art Direction.
Technical Mastery: Adobe Creative Suite (Expert: Illustrator, Photoshop, InDesign), Figma, Notion AI Workflows.
Strategic Execution: Identity Systems, Signage & Wayfinding, Production Management, Product Development.
Professional Philosophy
I believe that design is a powerful business tool. Whether I’m refining a visual identity for a high-school athletic program or building a digital portfolio for a global brand, my focus remains the same: creating value through clarity, consistency, and scalability.
Work experience
September 2025 - Current
The Kickoff Experience
Directed a comprehensive brand evolution that elevated professional market positioning and client experience by engineering scalable visual frameworks and ensuring seamless design consistency across high-impact multi-channel and sports marketing initiatives.
January 2016 - Current
Curbside Branding & Design
Award-winning designer and agency lead specializing in comprehensive brand identities and complex signage systems. I combine a decade of design expertise with advanced AI workflows to deliver high-impact marketing collateral and streamlined client experiences.
July 2021 - December 2021
Sir Speedy | Momentum Printing
Managed the full design lifecycle from ideation to launch, translating high-level concepts into impactful print and digital visuals that drove sales growth and built long-term brand equity for local and national accounts.
December 2022 - December 2023
Veye Marketing
Created impactful visuals across platforms, from technical illustrations to engaging marketing materials. I developed on-brand design elements and social media presences to drive brand awareness and growth.